ABOUT

Alvaro Mars (Álvaro Martínez) born in Orihuela (Alicante, Spain), in 1998, is a Spanish designer and creative director/founder
of Alvaro Mars.

From an early age he was very sensitive in terms of plastic arts and aesthetic stimuli.

He studied a BA Hons in Fashion design & Fine arts at the university of Westminster and IED Barcelona. When his fashion studies were over, he won the Global talents award worldwide (2019) and started working on his own label.

From that point he has led the brand showing in Russia, Spain and London fashion week getting different awards as the Fashion Directory (2020), Selected designer by the BFC (2021) and Best emerging brand/designer at a Spanish Fashion Festival. He has completed an MA at Central Saint Martins 2023/2024 and collaborated with brands like Dr Martens.

“I believe that fashion is what I was meant to be. Since I have had consciousness, it has been my place where I can shelter from reality.I remember when I was little that I used to spend all my evenings drawing, drawing the same girl in different outfits without any idea of what I was doing; without any consciousness about fashion. Once, my mother came to me and asked me if I wanted to be a designer; I had no idea of what was a fashion designer, the only thing that was clear to me was that I wanted to spend my entire life drawing clothes filling sketchbooks and notebooks. I did not have a background that
favoured creativity, art or fashion, even then my imaginary was full of symbols, references and influences that have constructed me as a designer.

I cannot understand fashion as an industry that creates clothes; it has been my scape, my passion, my world all my life. I needed to find the sense in all that nonsense, and my reaction was going back to the origins so as to find again my identity. I cannot avoid my roots and my imaginary when they are my main inspirational source, translating my essence into tangible creations is what makes me passionate about this profession. That is why I am taking this direction, I am going to exalt and irony my essence going back to roots getting inspired by them with passion and dedication. Looking back to the origins creating something contemporary, that is the way that I have found to develop myself as a creative.”

BIO

Alvaro Mars (Álvaro Martínez) born in Orihuela (Alicante, Spain), in 1998, is a Spanish designer and creative director/founder
of Alvaro Mars.

From an early age he was very sensitive in terms of plastic arts and aesthetic stimuli.

He studied a BA Hons in Fashion design & Fine arts at the university of Westminster and IED Barcelona. When his fashion studies were over, he won the Global talents award worldwide (2019) and started working on his own label.

From that point he has led the brand showing in Russia, Spain and London fashion week getting different awards as the Fashion Directory (2020), Selected designer by the BFC (2021) and Best emerging brand/designer at a Spanish Fashion Festival. He has completed an MA at Central Saint Martins 2023/2024 and collaborated with brands like Dr Martens.

“I believe that fashion is what I was meant to be. Since I have had consciousness, it has been my place where I can shelter from reality.I remember when I was little that I used to spend all my evenings drawing, drawing the same girl in different outfits without any idea of what I was doing; without any consciousness about fashion. Once, my mother came to me and asked me if I wanted to be a designer; I had no idea of what was a fashion designer, the only thing that was clear to me was that I wanted to spend my entire life drawing clothes filling sketchbooks and notebooks. I did not have a background that
favoured creativity, art or fashion, even then my imaginary was full of symbols, references and influences that have constructed me as a designer.

I cannot understand fashion as an industry that creates clothes; it has been my scape, my passion, my world all my life. I needed to find the sense in all that nonsense, and my reaction was going back to the origins so as to find again my identity. I cannot avoid my roots and my imaginary when they are my main inspirational source, translating my essence into tangible creations is what makes me passionate about this profession. That is why I am taking this direction, I am going to exalt and irony my essence going back to roots getting inspired by them with passion and dedication. Looking back to the origins creating something contemporary, that is the way that I have found to develop myself as a creative.”